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Teleco CEO Q&A

The past few years has seen rapid rollout of new wireless technologies, shifting sands on wireless services and revenues and competition from outside legacy telco companies? What are the questions CEO's of wireless telecommunications companies asking themselves today?

According to Telco experts, the SHOULD be seeking the answers to...

Network

Do we ignore the next generation of wireless technologies [UMB/LTE] whilst we are still deploying our 3G data capabilities[EV-DO/UMTS]?
What is our profit/loss curve looking like on VoIP compared to current voice technologies?
When we have an all-IP network for both voice and data?
Will convergence of wireless, wired and video work out?

Customer Base

How do we:

Gain new subscribers?
Reduce churn?
Increasing data services to new and existing subscribers

Product

How do we:

Differentiate our network and services from the rest of the pack?
Price our voice and data services?
Balance price and profitability with all of the downward pressures?
How do we prevent our network becoming commoditized?
What other sources of revenue can we generate?

Market

When will our market become saturated?
How do we stay competitive in the market?
Who should we be partnering with?
What other network services are a threat - e.g. muni Wi-Fi? WiMAX?
What are our competitors offering, and is their strategy correct?
What new entrants now have licenses on the spectrum? What are they planning to do?
How will the 700-MHz auctions turn out?
Will the cost of spectrum be commercially viable?
Will Google or Microsoft have a major impact in the wireless industry?

Political

How much influence will the Internet community have in congress and the FCC?
How do we respond to the cry for more private/public sector cooperation?
How do we battle against the public demand for open access to our network?
How do we assert our right to recover our cost of investment in our core network?
How do I balance public and political access demand with the demands of the Board?